{"id":676,"date":"2022-10-05T00:53:29","date_gmt":"2022-10-05T00:53:29","guid":{"rendered":"https:\/\/farmforward1.wpengine.com\/?page_id=676"},"modified":"2024-04-16T11:16:32","modified_gmt":"2024-04-16T15:16:32","slug":"end-humanewashing","status":"publish","type":"page","link":"https:\/\/www.farmforward.com\/what-we-do\/campaigns\/end-humanewashing\/","title":{"rendered":"End Humanewashing"},"content":{"rendered":"\t\t<section class=\"campaign_content padding-top-small padding-bottom-large\" style=\"\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"row\">\n\t\t\t\t<div class=\"col-md-7\">\n\t\t\t\t\t<div class=\"content-wrapper\">\n\t\t\t\t\t\t<div class=\"content-styled\"><h6>What is humanewashing?<\/h6>\n<h2>Deceptive labels and imagery<\/h2>\n<p>Consumers are being deceived on an unprecedented scale. Corporations are <em>humanewashing<\/em>\u2014using deceptive labels and imagery to market animal products, promoting the illusion of animal well-being while concealing the extent of animals\u2019 illness and suffering. After a decade of work in animal welfare certification, Farm Forward has identified humanewashing as an unparalleled deception of meat consumers, and the greatest threat to the growing global movement to end factory farming.<\/p>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"victories-wrapper\">\n\t\t\t\t\t\t\t<h6 class=\"victories-title\">Campaign Victories<\/h6>\n\t\t\t\t\t\t\t<div class=\"victories\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"victory\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"checkmark-icon\" width=\"70\" height=\"64\" viewBox=\"0 0 70 64\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t\t<circle cx=\"32\" cy=\"32\" r=\"29.5\" stroke=\"#66A441\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<path d=\"M16.5 25.5L32 41L68 5\" stroke=\"black\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t<div class=\"victory-content\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p>Victory! After our coalition of more than 50 groups denounced the \u201cOne Health Certified\u201d (OHC) label as humanewashing, grocery chain Giant Eagle announced that it would phase out all OHC chicken from its stores.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"arrowed arrowed-small\" href=\"https:\/\/www.farmforward.com\/news\/giant-eagle-drops-one-health-certified-label-amidst-humanewashing-backlash\/\" target=\"_self\">Learn More<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"victory\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"checkmark-icon\" width=\"70\" height=\"64\" viewBox=\"0 0 70 64\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t\t<circle cx=\"32\" cy=\"32\" r=\"29.5\" stroke=\"#66A441\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<path d=\"M16.5 25.5L32 41L68 5\" stroke=\"black\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t<div class=\"victory-content\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p>Our in-depth report \u201cThe Dirt on Humanewashing\u201d revealed how consumers are being deceived about animal welfare on an unprecedented scale.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"arrowed arrowed-small\" href=\"https:\/\/www.farmforward.com\/publications\/the-dirt-on-humanewashing\/\" target=\"_self\">Learn More<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"victory\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"checkmark-icon\" width=\"70\" height=\"64\" viewBox=\"0 0 70 64\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t\t<circle cx=\"32\" cy=\"32\" r=\"29.5\" stroke=\"#66A441\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<path d=\"M16.5 25.5L32 41L68 5\" stroke=\"black\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t<div class=\"victory-content\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p>Educating the public: The <em>New York Times <\/em>published our letter outlining how humanewashing exploits consumers\u2019 good will to line the pockets of chicken industry executives. It marked the first appearance of the term <em>humanewash<\/em> in the\u00a0<em>Times.\u00a0<\/em><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"victory\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"checkmark-icon\" width=\"70\" height=\"64\" viewBox=\"0 0 70 64\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t\t<circle cx=\"32\" cy=\"32\" r=\"29.5\" stroke=\"#66A441\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<path d=\"M16.5 25.5L32 41L68 5\" stroke=\"black\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t<div class=\"victory-content\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p>Farm Forward\u2019s consumer survey revealed that the majority of Americans have been misled about animal welfare through deceptive marketing tactics used by meat producers and retailers.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"arrowed arrowed-small\" href=\"https:\/\/www.farmforward.com\/issues\/animal-product-labeling\/survey-confusion-welfare-labels\/\" target=\"_self\">Learn More<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"victory\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"checkmark-icon\" width=\"70\" height=\"64\" viewBox=\"0 0 70 64\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t\t<circle cx=\"32\" cy=\"32\" r=\"29.5\" stroke=\"#66A441\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<path d=\"M16.5 25.5L32 41L68 5\" stroke=\"black\" stroke-width=\"5\"\/>\n\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t<div class=\"victory-content\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p>We found a variety of drugs, including an antibiotic, in meat certified as having \u201cno antibiotics, ever\u201d taken from products purchased from Whole Foods store shelves.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"arrowed arrowed-small\" href=\"https:\/\/www.farmforward.com\/news\/farm-forward-finds-drugs-in-certified-meat-at-whole-foods\/\" target=\"_self\">Learn More<\/a>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"col-md-5\">\n\t\t\t\t\t<div class=\"sidebar-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sidebar-blocks\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sidebar-block bg-green\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h6 class=\"block-title\">End Corruption and Consumer Fraud at Leading &#8220;Humane&#8221; Dairy<\/h6>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p>Don\u2019t get milked! Sign the petition and tell retailers like Whole Foods and other companies purchasing Alexandre dairy to stop humanewashing.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"arrowed\" href=\"https:\/\/www.farmforward.com\/take-action\/corruption-consumer-fraud-leading-humane-dairy\/\" target=\"_self\">Take Action<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sidebar-block bg-white\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h6 class=\"block-title\">Don&#8217;t buy the lie<\/h6>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p>Sign the petition and tell <strong>Whole Foods<\/strong> to stop humanewashing. If it\u2019s factory farmed, call it factory farmed\u2014or take it off store shelves.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"arrowed\" href=\"https:\/\/www.farmforward.com\/take-action\/end-whole-foods-humanewashing\/\" target=\"_self\">Sign the pledge<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sidebar-block bg-green\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p><strong>Join us in urging Aldi to ditch the humanewashing \u201cOne Health Certified\u201d label today by signing our petition on Change.org. <\/strong><\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"arrowed\" href=\"https:\/\/www.change.org\/p\/aldi-stop-humanewashing-with-deceptive-one-health-certified-chicken-label\" target=\"_blank\" rel=\"noopener\">Go to Change.org<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sidebar-block bg-image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"background-image\" style=\"background-image: url('https:\/\/www.farmforward.com\/wp-content\/uploads\/2022\/10\/humane-iq-cta.jpg');\">&nbsp;<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h6 class=\"block-title\">Test your Humane IQ<\/h6>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content-styled\"><p>Headed to Whole Foods in search of healthy, humane, and sustainable meat? Take our quiz before you shop to find out if you&#8217;ve been deceived by humanewashing.<\/p>\n<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"arrowed\" href=\"https:\/\/www.farmforward.com\/issues\/animal-product-labeling\/test-your-humane-iq\/\" target=\"_self\">Take the quiz<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n\n\t<section class=\"latest_news bg-offwhite padding-top-small padding-bottom-large\" style=\"\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"title-row\">\n\t\t\t\t<h2 class=\"section-title\"><\/h2>\n\t\t\t\t\t\t\t\t\t<a class=\"arrowed\" href=\"\/news\/\">Explore all news<\/a>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"row posts-row\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"col-md-4\">\n\t\t\t\t\t\t<div class=\"post\">\n\t\t\t\t\t\t\t<a class=\"post-link\" href=\"https:\/\/www.farmforward.com\/news\/when-transparency-wins\/\">&nbsp;<\/a>\n\t\t\t\t\t\t\t<div class=\"featured-image\" style=\"background-image: url('https:\/\/www.farmforward.com\/wp-content\/uploads\/2026\/03\/IMG_3671-3-815x525-1.jpg');\">\n\t\t\t\t\t\t\t\t<a class=\"category btn btn-small\" href=\"\/news\/category\/animal-product-labeling\">Animal Product Labeling<\/a>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"content-wrapper\">\n\t\t\t\t\t\t\t\t<h6 class=\"small date\">March 13, 2026<\/h6>\n\t\t\t\t\t\t\t\t<h3 class=\"small post-title\">When Transparency Wins: Alexandre Family Farm Loses Two Certifications<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"col-md-4\">\n\t\t\t\t\t\t<div class=\"post\">\n\t\t\t\t\t\t\t<a class=\"post-link\" href=\"https:\/\/www.farmforward.com\/news\/federal-class-action-filed-against-costco-over-salmonella-in-its-chicken-supply-chain\/\">&nbsp;<\/a>\n\t\t\t\t\t\t\t<div class=\"featured-image\" style=\"background-image: url('https:\/\/www.farmforward.com\/wp-content\/uploads\/2025\/12\/FF_25_Salmonella_IB-02_Grph_01.3_credits_web.jpg');\">\n\t\t\t\t\t\t\t\t<a class=\"category btn btn-small\" href=\"\/news\/category\/animal-product-labeling\">Animal Product Labeling<\/a>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"content-wrapper\">\n\t\t\t\t\t\t\t\t<h6 class=\"small date\">February 18, 2026<\/h6>\n\t\t\t\t\t\t\t\t<h3 class=\"small post-title\">Federal Class Action Filed Against Costco Over Salmonella in Its Chicken Supply Chain<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"col-md-4\">\n\t\t\t\t\t\t<div class=\"post\">\n\t\t\t\t\t\t\t<a class=\"post-link\" href=\"https:\/\/www.farmforward.com\/news\/farm-forward-partners-with-the-aquaculture-accountability-project-to-launch-campaign-on-the-myth-of-sustainable-aquaculture\/\">&nbsp;<\/a>\n\t\t\t\t\t\t\t<div class=\"featured-image\" style=\"background-image: url('https:\/\/www.farmforward.com\/wp-content\/uploads\/2026\/01\/Detail-Salmon-net-pens-Shutterstock-1.jpg');\">\n\t\t\t\t\t\t\t\t<a class=\"category btn btn-small\" href=\"\/news\/category\/animal-welfare\">Animal Welfare<\/a>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"content-wrapper\">\n\t\t\t\t\t\t\t\t<h6 class=\"small date\">January 27, 2026<\/h6>\n\t\t\t\t\t\t\t\t<h3 class=\"small post-title\">Farm Forward Partners with the Aquaculture Accountability Project to Launch Campaign on the Myth of \u201cSustainable\u201d Aquaculture<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"col-md-4\">\n\t\t\t\t\t\t<div class=\"post\">\n\t\t\t\t\t\t\t<a class=\"post-link\" href=\"https:\/\/www.farmforward.com\/news\/organic-meat-isnt-tested-for-banned-drugs-that-needs-to-change\/\">&nbsp;<\/a>\n\t\t\t\t\t\t\t<div class=\"featured-image\" style=\"background-image: url('https:\/\/www.farmforward.com\/wp-content\/uploads\/2016\/07\/8DD44A42-074D-4345-8F6D-F08A3953E559.jpeg');\">\n\t\t\t\t\t\t\t\t<a class=\"category btn btn-small\" href=\"\/news\/category\/antibiotics\">Antibiotics<\/a>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"content-wrapper\">\n\t\t\t\t\t\t\t\t<h6 class=\"small date\">October 15, 2025<\/h6>\n\t\t\t\t\t\t\t\t<h3 class=\"small post-title\">Organic Meat Isn\u2019t Tested for Banned Drugs. That Needs to Change.<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"col-md-4\">\n\t\t\t\t\t\t<div class=\"post\">\n\t\t\t\t\t\t\t<a class=\"post-link\" href=\"https:\/\/www.farmforward.com\/news\/usda-confirms-animal-abuse-and-cruelty-at-alexandre-family-farm-dairy-now-admits-wrongdoing-legal-case-moves-forward\/\">&nbsp;<\/a>\n\t\t\t\t\t\t\t<div class=\"featured-image\" style=\"background-image: url('https:\/\/www.farmforward.com\/wp-content\/uploads\/2025\/06\/AFF-mucky-calf-in-hutch-with-wet-floor-copy-Featured-Image-scaled.jpg');\">\n\t\t\t\t\t\t\t\t<a class=\"category btn btn-small\" href=\"\/news\/category\/animal-product-labeling\">Animal Product Labeling<\/a>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"content-wrapper\">\n\t\t\t\t\t\t\t\t<h6 class=\"small date\">June 5, 2025<\/h6>\n\t\t\t\t\t\t\t\t<h3 class=\"small post-title\">USDA Confirms Animal Abuse and Cruelty at Alexandre Family Farm; Dairy Now Admits Wrongdoing; Legal Case Moves Forward<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"col-md-4\">\n\t\t\t\t\t\t<div class=\"post\">\n\t\t\t\t\t\t\t<a class=\"post-link\" href=\"https:\/\/www.farmforward.com\/news\/whole-foods-false-marketing-of-raised-without-antibiotics-beef-continues-to-deceive-consumers\/\">&nbsp;<\/a>\n\t\t\t\t\t\t\t<div class=\"featured-image\" style=\"background-image: url('https:\/\/www.farmforward.com\/wp-content\/uploads\/2022\/10\/7E6F09E6-3351-42B3-BF11-8F1918268147.jpeg');\">\n\t\t\t\t\t\t\t\t<a class=\"category btn btn-small\" href=\"\/news\/category\/animal-product-labeling\">Animal Product Labeling<\/a>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"content-wrapper\">\n\t\t\t\t\t\t\t\t<h6 class=\"small date\">April 21, 2025<\/h6>\n\t\t\t\t\t\t\t\t<h3 class=\"small post-title\">Whole Foods\u2019 False Marketing of Raised Without Antibiotics Beef Continues to Deceive Consumers<\/h3>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":677,"parent":195,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-676","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/pages\/676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/comments?post=676"}],"version-history":[{"count":0,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/pages\/676\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/pages\/195"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/media\/677"}],"wp:attachment":[{"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/media?parent=676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}