{"id":2078,"date":"2010-04-15T12:25:00","date_gmt":"2010-04-15T12:25:00","guid":{"rendered":"https:\/\/farmforward1.wpengine.com\/?p=2078"},"modified":"2025-05-21T14:16:04","modified_gmt":"2025-05-21T18:16:04","slug":"lifes-work","status":"publish","type":"post","link":"https:\/\/www.farmforward.com\/news\/lifes-work\/","title":{"rendered":"Life’s Work"},"content":{"rendered":"\t
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Update:<\/strong> August 4, 2016<\/em> \u2013\u00a0\u00a0Public Responsibility In Medicine and Research (PRIM&R) selected Farm Forward Board Member Bernard E. Rollin, PhD, for their Lifetime Achievement Award for Excellence in Research Ethics 2016. Dr. Rollin is PRIM&R\u2019s\u00a0first\u00a0Lifetime Achievement Award recipient from the animal care and use field.\u00a0He brought applied ethics to veterinary medicine over 40 years ago and as a valued philosopher and educator his influence on veterinary ethics and human animal relationship remains unparalleled. This award honors the game-changing impact that Bernie\u2019s work has had on animal agriculture in the U.S.<\/p>\n

Original article:<\/strong> Anyone on the inside of efforts to improve farmed animal welfare and end factory farming will know the legendary work of Distinguished Professor and Farm Forward board member Bernard Rollin\u2014arguably the single most influential reformer of animal agriculture alive today. Bernie is something of a force of nature, and the remarkable story of his life and accomplishments are now recorded in his memoir, released this week,\u00a0Putting the Horse Before Descartes\u00a0(available at major booksellers).<\/p>\n

Picture an accomplished senior professor of philosophy with a list of publications as long as a novella, more than a thousand lectures in 30 countries under his belt, and a core conviction that our ethical obligations to animals should be based on a consideration of their telos\u2014”allowing the animals to live their lives in a way that suits their biological natures … the pigness of the pig, the dogness of the dog\u2014’fish gotta swim, birds gotta fly.’ … Social animals need to be with others of their kind.”1<\/a> Now picture another man: a swearing, weight-lifting, Harley-riding, self-proclaimed \u201cgunslinger\u201d known to respond to those who disrespect him by lifting them off the ground by the shirt collar and making gentle suggestions like: how about I \u201ctake you outside one at a time and kick your \u2014\u2013.\u201d2<\/a> Now imagine that both men\u2014philosopher and gunslinger\u2014are one and the same: that\u2019s Bernie.<\/p>\n

Before Farm Forward was founded, Bernie had already changed the course of animal agriculture: he founded the field of veterinary ethics, taught the world\u2019s first animal ethics course, wrote the first book on the ethics of genetically engineering animals, played a key role in the Pew Commission on Industrial Farm Animal Production\u2019s landmark report,\u00a0Putting Meat on the Table,\u00a0and conducted successful negotiations that led the State of Colorado to pass\u00a0historic farm animal protection legislation<\/a>. Many cruel procedures once common in veterinary and agricultural education and practice\u2014like painful surgical training exercises on dogs and the face-branding of imported cattle\u2014have ended through Bernie\u2019s persuasive efforts. What is so remarkable about Bernie\u2019s thirty-year record of victories for animals\u2014especially farmed animals\u2014is that he has accomplished these things without deep pockets or massive protests. Bernie is an organization of one. His primary weapon is an uncanny ability to make his audience\u2014be they ranchers, academics, or politicians\u2014remember\u00a0what is in the end undeniable: no one wants to be the cause of animal suffering.<\/p>\n

Putting the Horse Before Descartes\u00a0captures Rollin at his best: a master storyteller who keeps you alert and keeps you laughing even as he engages serious ethical questions\u2014questions like, “How can a city kid with a Ph.D. in philosophy have a conversation about animal ethics with a bunch of ranchers who aren\u2019t interested?” In one of his classic stories, here is Bernie\u2019s answer:<\/p>\n

And so I walked in the first day [of my ethics course for veterinary students] with a prepared lecture on \u201cthe importance of ethics to the veterinarian\u201d or some such schmucky title, attired in my suit, absurdly feeling like a Bar Mitzvah boy. As I entered the room, my worst fears materialized. In the back of the room, caps emblazoned with incomprehensible logos such as \u201cKing Ropes\u2014Sheridan Wyoming\u201d and \u201cDally Up\u201d pulled over their eyes, feet up on the seats in front of them, chewing tobacco in their mouths, was a group of cowboys insolently grinning what I dubbed the \u201cshit-kicker smirk\u201d and wearing an expression that said to me, \u201cGo ahead\u2014teach me something.\u201d<\/p>\n

\u201cBe cool,\u201d I said to myself as I launched into my lecture, a resolve that lasted three minutes as they whispered and nudged one another with elbows. All the weeks of angst burst forth. \u201cHey, you shit kickers in the back: Get your damn feet on the floor, take off those hats, stop talking, and listen up. If I remember to speak in words of one syllable, you might learn something. And if you don\u2019t wipe off those smirks, I\u2019ll take you out in the hall and do it for you.\u201d (Jesus, what did I say?) The effect was instantaneous: Twelve or so pairs of cowboy boots hit the floor at once; twelve hats came off; twelve smirks disappeared. \u201cThat\u2019s better,\u201d I said and coolly continued.3<\/a><\/p><\/blockquote>\n

Bernie\u2019s ideas, especially his insight that the ancient and ongoing tradition of animal husbandry4<\/a> has historically contained a strong ethic of regard for animal life, an ethic that was destroyed in the transition to factory farming, have had considerable influence on Farm Forward\u2019s philosophy and strategy. Decades before Farm Forward became the first food and farming advocacy organization to highlight the value of animal activists working with progressive ranchers, Bernie had identified the significant, incremental progress that could be made when animal protection advocates took seriously the concerns and wisdom of ranchers, especially those still imbued with the pre-factory farming values of traditional animal husbandry. As Bernie\u2019s story about his first day teaching veterinary ethics above shows, building the bridges that allow for communication between largely urban animal protection and ecological activists, on the one hand, and those who work with farmed animals professionally, on the other, requires a creative approach. Such efforts, however, are likely to pay off over time. As Bernie emphasizes in lectures, \u201c90 percent of the eight thousand or so western ranchers I have addressed believe that animals have rights.\u201d5<\/a><\/p>\n

It was also Bernie who articulated the \u201cPrinciple of Conservation of Welfare\u201d that animates Farm Forward\u2019s\u00a0focus on changing the genetics<\/a> of today\u2019s factory farmed animals as a means of improving animal welfare. This elegant principle simply states that \u201cgenetically engineered animals should be no worse off than the parent stock would be if they were not so engineered, and ideally should be better off.\u201d6<\/a> The last fifty years of agriculture, especially in the poultry industry, have been such a disaster for animal welfare precisely because no such principle has guided the breeding of farmed animals.<\/p>\n

If you have ever wondered whether one person can make a difference in the fight against factory farming, pick up a copy of\u00a0Putting the Horse Before Descartes\u00a0and you will realize what a life devoted to change can accomplish. All of us on the Farm Forward team have been inspired by Rollin\u2019s thirty years of work on behalf of animals and we hope you will be too.<\/p>\n

Sign up<\/a>\u00a0for the Farm Forward newsletter to receive updates and important information about how you can get involved.<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n","protected":false},"excerpt":{"rendered":"

A look at the life’s work and deeply profound impact of Bernard “Bernie” E. Rollin, PhD on Farm Forward and the movement. Learn more here.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-2078","post","type-post","status-publish","format-standard","hentry","category-food-system-solutions"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/posts\/2078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/comments?post=2078"}],"version-history":[{"count":0,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/posts\/2078\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/media?parent=2078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/categories?post=2078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.farmforward.com\/wp-json\/wp\/v2\/tags?post=2078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}